“Amore” is not a specific brand tag; it characterises a special category of jewellery. Beyond ordinary jewellery, these brands design pieces that capture love and have deep psychological effects not only on jewellery enthusiasts but also on those who buy it for heirloom purposes. Such jewellery items trigger dopamine, a hormone secretion that boosts happiness and satisfaction.
People buy Amore jewellery, especially for engagement and wedding rings, as a gift for someone loved, as a heritage to pass on from one generation to another and for any purpose that involves deep emotional and psychological factors. When you buy something for your loved ones, your family, and your generations, you definitely try to choose the best thing in this world, and Amore jewellery is literally the best quality of jewellery. In this guide, we will explore the world’s top 10 brands of Amore jewellery, including each brand’s uniqueness and reason for being famous, to help you make an informed decision regarding choosing the best brand to buy Amore jewellery based on your taste.
Top 10 Amore Jewellery Global Brands
Cartier – French Legacy of Romance and Royalty
Cartier is a Paris-originated brand started in 1847 and is a well-known royal jewellery brand. The founding figure of Cartier was Louis-François Cartier. Because of its long-standing relations with royalty, it earned multiple other names like “The Jeweller of Kings and the King of Jewellers”. Royalty, emotional luxury, and romantic symbolism are the core defining factors of Cartier jewellery.
The brand got prominence, especially during King Edward VII's tenure, when he ordered 27 tiaras from Cartier. Their iconic collections include the Love bracelet, designed in 1969 and Panthère de Cartier, which was introduced in 1914. You will find their boutiques in London, UK, New York, USA and Paris, France.
Tiffany & Co. – The Classic Emblem of Love
Charles Lewis Tiffany established this brand in 1837 in New York, and it is quite famous, especially for the “Blue Box” mystique and bridal jewellery. They introduced their Tiffany Setting Engagement rings in 1886 and the Tiffany Blue Box in 1998.
The core defining factors of Tiffany are love, luxury, and care, and their products are mainly bought for emotional gifting purposes. Tiffany allows clients to design their own rings according to their emotional state, the elements they want to include, the diamond shape, and the metal. Their Diamonds by the Yard and Elsa Peretti’s open heart are very famous and iconic items in the global jewellery market.
Bvlgari – Italian Glamour with a Heart of Gold
This Amore jewellery brand is famous for its bold designs. It mainly designs the items that carry the Roman heritage with grace. The brand originated in Rome in 1884, based on major inspiration from Roman architecture.
The Serpenti Collection, introduced in the 1940s, is a symbol of rebellion and rebirth. Similarly, their Diva’s Dream Collection is a sign of feminine power and grace. It is well known among modern divas that it truly expresses their emotions. This brand designs jewellery items which not only show ancient Roman heritage but also complement modern glamour.
Chopard – Ethical Luxury Meets Timeless Emotion
It is famous for using sustainable materials in its jewellery items. The brand has been in ethical sourcing action since 2018 and has multiple international certificates for ethical sourcing of gold. They launched their The Green Carpet Collection in 2013, which is a high-class jewellery array solely consisting of Fairmined gold.
Their Mille Miglia Collection is designed as a historic car race in Italian culture. Similarly, their Happy Diamonds collection, introduced in 1967, is very famous among millionaires worldwide. This collection is mainly based on floating diamonds. The brand is a signature of love, emotions, and joy.
Van Cleef & Arpels – Poetic Designs That Whisper Love
This brand is famous for unique jewellery items inspired by love and storytelling. The brand also offers symbolic jewellery items containing heart motifs and much more to express your love and feelings through gifting jewellery simply. The brand was established in Paris in 1906 and earned a name in family legacy and heirloom jewellery items.
Their mystery sets and Alhambra Collection are very famous, especially among those who love adventure and have a curious nature. Midsummer Night’s Dream collection consists of dreamy jewellery items. Their famous symbols are hope and transformation, and their collection is usually drawn from nature and literature.
Harry Winston – Diamonds for the Devoted
It's known as “King of Diamonds” because the brand sources only unique and rare stones. Harry Winston jewellery comes in flawless cuts, pure and ethically sourced diamonds, which are worn by all international top celebrities on red carpets, enhancing their beauty but also truly expressing their actual lifestyle without saying a single word.
The brand was founded in 1932 by the world’s top gemologist. Mr Harry Winston sourced the world’s top diamonds and then brought them in flawless shapes. Their iconic collections include Winston Legacy, Winston Cluster, and Star of Independence. Their normal prices start from millions because they choose only those stones that are worth using in museums, which means antique and unique.
Piaget – The Art of Sentimental Sophistication
Jean Piaget was born in 1896 in Switzerland. Initially, the brand started a highly quality watchmaking business and then later on they changed into jeweller watchmakers. Piaget is famous for his philosophy, “Always do better than necessary”.
Possession collection is one of their iconic collection, which was introduced in the 1990s. Yves Piaget Rose inspires their Piaget Rose collection. Piaget collection is sporadic because, in the luxury sector, it is one of those brands that offer horlogerie along with luxury jewellery making. You can find their boutiques in Hong Kong, Dubai, Paris, and New York.
Graff – High-Carat Passion in Every Creation
Graff jewellery is known for rarity and prestige. The brand was established in 1960 in London and possesses the world’s top-class and rare diamonds. They are famous for their philosophy “from mine to masterpiece”, creating every piece unique and authentic. Their legendary diamond collection includes the Graff pink, which sold for $46 million, Lesedi La Rona, Infinity Diamond, and Golden Empress.
Their team spends 100s of hours even on a single product’s manufacturing, so you can imagine the quality of their cuts, finishing, and everything. This is the best choice for those ultra-high-net-worth people who want to buy something unique, valuable, and with potential investment return.
Mikimoto – Pearls That Capture Pure Affection
Kokichi Mikimoto had a dream: “adorn the necks of all women around the world with pearls.” So he established this brand in 1893, and he was the first originator of cultured pearls. You can observe in their jewellery items Japanese purity, beauty, a nd fineness. Their bridal collection, named Akoya pearls, is famous worldwide because of its mirror-like lustre.
Their popular collection are usually paired with high-quality metals and diamonds. It creates a unique combination of beauty and sets trends to follow. Their iconic collections include Les Pétales, M Collection, and Ocean Jewellery.
David Yurman – Artistic Romance with Modern Flair
David Yurman originated from the Greenwich Village art scene in 1980. Their first well-known collection, named the Cable motif, was introduced in 1983. Twisted metal forms inspired this collection, and actually, it was considered a sign of strength and unity. Their other famous collections include Chatelaine and Albino.
Another collection, especially designed for those luxury seekers looking for something unique and valuable, is Silver Ice, consisting of cushion-cut stones. The brand is mainly focused on modern romantics as wearable art. In short, all those creative souls should look for David Yurman’s Amore jewellery to fulfil their jewellery needs.
Final Analysis
Amore jewellery brands are unique, so they should be your first choice when you want to buy something praised from generation to generation. So, always choose wisely by doing your best research on each brand and its products. Alternatively, you can visit a nearby brand's boutique, as they will guide you better than any online research. If you have something unique in your mind, you can share it with them because they can customise their things according to your ideas, and even some brands allow you to create your jewellery item on your own in their boutiques under expert artisans.